Creativity, Inc.: an inspiring look at how creativity can - and should - be harnessed for business success by the founder of Pixar

Ed Catmull

As a young man, Ed Catmull had a dream: to make the world's first computer-animated movie. He nurtured that dream first as a Ph.D. student at the University of Utah, where many computer science pioneers got their start, and then forged an early partnership with George Lucas that led, indirectly, to his ...